The Government of Jersey has launched Plate to Planet, the world’s first government-led trial of carbon labelling in the hospitality sector. This pioneering project, in partnership with My Emissions, aims to empower Islanders and visitors to make informed, sustainable food choices by highlighting the carbon impact of their meals.
Why It Matters
Food consumption accounts for over 30% of an individual’s carbon footprint, making it key to Jersey’s efforts in tackling the climate emergency. Plate to Planet is designed to address three critical goals:
- Understand the carbon footprint of meals served in public sector settings such as schools, the General Hospital, and HMP La Moye.
- Explore the feasibility of carbon accounting and labelling for Jersey’s hospitality sector.
- Assess whether carbon labelling influences consumer food choices.
The Plate to Planet Initiative
Launched in collaboration with local business and public sector catering teams, Plate to Planet seeks to foster a culture of sustainability by demonstrating how everyday choices can make a difference. To achieve this, the Government of Jersey partnered with My Emissions, a leading provider of carbon accounting software, to calculate the carbon footprint of meals and introduce simple, credible carbon labels.
Launching Carbon Labels in Jersey
Today marks the official launch of the initiative in partnership with Café Ubé, a popular local business known for its food-to-go offerings. Over 75% of Café Ube’s menu—including vegan, vegetarian, and meat-based options—has received an A or B carbon rating, reflecting their low carbon impact.
Café Ubé is part of JP Restaurants, and you can read more about the launch of carbon labelling on their website.
Beyond Café Ubé, the Government of Jersey is working with My Emissions to explore the carbon emissions for public sector catering, and where future improvements can be made.
A Global First
This initiative cements Jersey’s leadership in the fight against climate change as the first government globally to trial carbon labelling in the hospitality sector. It reflects a strong commitment to supporting Islanders in lowering their carbon footprint.
Looking Ahead
With Plate to Planet, the Government of Jersey is spearheading a community-focused approach for encouraging sustainable practice in the food industry. By leveraging cutting-edge technology and local partnerships, the initiative aims to empower individuals to embed impactful choices into their everyday lives.
The insights gained from this project will inform My Emissions contributions to initiatives like DEFRA’s Food Data Transparency Partnership, which is standardising emissions reporting for food in the UK, and sets a strong example for other governments to follow.
Join the Movement
To learn more about Plate to Planet and My Emissions’ role in this groundbreaking project, contact us today.